The E-mail Marketing section provides mass mailing tools, allowing sending bulk e-mails to your Leads and Contacts.
The Mailing list is used to send e-mail messages to your Leads and Contacts in bulk. To add a mailing list, go to Contacts/Leads section, filter the list such as Leads under certain campaign, Contacts from certain location etc and click on Add New and choose Mailing List.
Once you create a mailing list, it will take a while for the system to load the list of recepients depending on the number of contacts you had in the list.
You can check the added mailing lists from the Email Marketing>>Mailing list section.
To add a message for mass mailing, click on Add New button in Mailing List section and choose Mail Message.
Type in the Subject, select a mailing list, choose date and time, from email and write the content of the message.
While writing the content, you can make an effective use of personalization attributes which will make the message personalized. If you have templates for the mass mailing, choose from the Choose Template dropdown. You can find more about templates here.
Once the message is ready, you can schedule a time for the message to be sent.
Note that the scheduled time should be at least 5 minutes after the time shown in your computer.
Before scheduling the message, you can send a test message to your own email address to see how the final message looks..
Note that your mass email will contain a link for the receipients to unsbuscribe.
In this page, you can view the statistics about your sent messages such as who viewed, who unsubscribed, how many sent, how many bounced etc.
If you click on the numbers, you will see the name of the contact who viewed or unsubscribed.